01 Strategy
02
Innovation
03
Research
Companies know that people are demanding more personalized products that meet their individual needs. However, many companies don’t know how to implement personalized solutions given supply chain, manufacturing, technical and financial constraints. The key is to understand how your unique assets and advantages fit into a personalized nutrition ecosystem. We use a structured approach to help you create a strategy and business model based on the end user experience to help you maximize your return on investment.
For personalized approaches to nutrition to be successful, they must deliver against consumer needs and these benefits must be sustained or improved upon over time. This requires an evidence-based model that brings together the right measures and recommendations combined with tools and techniques that drive positive behavior changes to maintain consumer engagement. An integrated approach delivers better outcomes and supports re-assessment and new advice as health state and/or functional goals evolve.
We begin with an external marketplace assessment that integrates our deep understanding of consumer insights, nutrition science, and technology trends to help you have a full understanding of personalized nutrition and health business opportunities. Next, we evaluate your business interests and unique capabilities against these opportunities to help you create a clear vision for your business model.
The next step is to take a structured approach and create the roadmap to deliver a minimal viable product around the user experience. This requires understanding your target, their needs, and how and when you will engage them and enable the behavior changes needed for successful outcomes. Equally important for a successful strategy is focus. We help you understand your areas of strategic focus and identify where collaborators are needed and what will be win-win partnerships to build a successful personalized nutrition business.
Colin Watts, CEO, Juvenescence Life